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Property Management Blog

Top Property Marketing Tips

Top Property Marketing Tips

Real Estate hit new highs in 2021, rentals for apartments skyrocketed in November, which has traditionally been a slow season.

Are you looking to rent or sell your property and take advantage of this new growth in real estate? If you are, but you don't know how to get the word out, what you need are some property marketing tips. 

With the right marketing, you can attract the right type of people to your property. Here is a look at some tips that will help you to rent or sell your property a lot more quickly.

Use Social Media

Social media is one of the easiest real estate tips to use to advertise your property for rent or sale. There are a lot of prospective tenants or homebuyers who use social media daily. 

Make sure you have social media accounts activated if you don't already. Put your property listing on websites such as Instagram, Facebook, and Pinterest. On Facebook, you can also list your property on the Facebook marketplace.

Make it easy for people to find your contact information on your social media profile, as well. 

Try Advertising

Getting the word out about your property organically on social media is always a good idea. However, if you want to push things further and faster you can pay for ads. 

Paying for ads makes sense especially on places like Facebook because they allow you to be very specific with your targeting. This means that you can target people in the Vancouver WA region who have specific interests. This makes it a lot easier for you to find the right potential renter or buyer.

Don't just advertise with static images. You can go ahead and use video as well, to give people a tour of the home. Videos will probably be a lot more effective than static images. You can A/B test using static images and videos in separate ads and see which one performs the best.

Place a Sign in the Yard

Sometimes the old methods work just as well as the newer ones. Place a sign in the front yard that prominently displays the fact that you are either selling or renting the home. This is still one of the easiest and most effective ways to get potential renters and buyers to contact you. 

While people are walking or driving past the property, they will see the sign and if they know somebody that is interested or if they are interested in it themselves they will contact you.

Property Marketing Made Easy

Getting your property rented or sold can be challenging. However, if you take the time to use the correct property marketing techniques you will have success a lot more quickly. With the availability of so many different forms of advertising, if you do a combination of strategies one or all of them will undoubtedly work for you. 

The key is to be consistent with the methods that you are using so that you can reap the results. If you would like help with renting or selling your property please do not hesitate to contact us.